Signage, Synergy and Security

When you are a small company it is always important to have good corporate branding to help with the promoting of your business. We have always found it pays to have good tradesmen and craftsmen who get what you are striving to achieve. As a simple example, we use a laptop as a till point for our epos software but as I am sure you are all to well aware they can be quite obtrusive in the wrong sort of way! When we looked at the whole till point architecture it was quite obvious that function was not the over riding attribute that we wanted to convey to our customers. It had to be welcoming and somehow it had to be less obvious that a computer laptop was sitting on the counter.

In conjunction with our sign man we resolved this matter simply and elegantly by the use of our logo on a vinyl that covered the graphite casing and turned it into a Calico Brook ambassadorial beacon that was welcoming and meaningful to everyone. As a bonus it has helped us with security because it is not obvious that it is a laptop and secondly when we are at external events it is additional advertising and branding which can be no bad thing.

If you are in the Dundee or Tayside areas then give Barry Robertson over at Robertsons signs a call and tell him you would like to have him work his magic on your laptop - you will be glad you did. We can recommend the quality of work and the service you will receive. Look at the before and after and see for yourself.